When Was the Last Time You Updated Your Content?

Everyone who owns a website should ask themselves one important question: ‘When was the last time I updated my web content’. Thousands of dollars are wasted on Internet marketing every month by entrepreneurs mainly because they spend less time focusing on their web content.

They will hire top-rated Internet marketing firms to promote their website but yet their content is outdated. The content that you provide your customers should be liked by your existing customers and your potential clients. Here are a few more important internet marketing strategies to keep in mind in order to deliver content that is fresh and SEO friendly.

Revitalize Your SEO

If you want to increase your organic ranking with Bing, Google and Yahoo, you have to feed your site with a steady flow of fresh SEO content. Think about what keywords and keyword phrases you can add to your content to improve your SEO.

Raise Brand Awareness with Social Media Marketing

If you haven’t joined the bandwagon of companies who are reaping the benefits of social media marketing, now is the season. In addition to sharing your new content through a variety of social media outlets you can also emphasis the greatest discussions in HTML widgets on your website. This is a great way to introduce your new and existing clients to a variety of ways your company is involved in social media. Then invite them to join. This is a great way to obtain new leads. Highlight Client Feedback

Regardless of what industry you’re in, client feedback is important. Positive client feedback can be used as free promotion. You can add a ratings widget on to your website that highlights your customer reviews. This is also a great way to add more fresh content to your website.

Update Product Descriptions

Your product descriptions should be updated on a regular basis, even if you’re not adding any new products to your website. Many site owners neglect this important aspect of SEO. When you keep your product descriptions current it improves your SEO.

Re-Introduce Top Selling Products

When you re-introduce your top selling products, it gives your new visitors the opportunity to see your best sellers for the first time. It is also a great reminder for your previous customers who haven’t purchased your products yet. Don’t forget to add keywords related to the products you’re are selling to help generate traffic to your website.